Founded in 2019 by Lilian Thibault, Awake is a young French brand built on the idea that time can be experienced more consciously, through sustainability, creativity, and cultural preservation. In line with this approach, Awake seeks to revive and modernise ancestral crafts from around the...
This week, alongside the monochromatic Chronograph in Black Ceramic and the Skeleton Black Ceramic & Gold, which added an interplay of black ceramic and gold-toned mechanics to the Skyline collection, Zenith revealed the Defy Skyline Tourbillon Skeleton. This powerful new reference pushed the...
As a kid in the 1980s, I played with many toy cars from Siku, Majorette, Matchbox, and Tonka. I also played with Hot Wheels cars here and there, though I don’t believe they were that common here in Europe at the time. My dad still had his old Dinky Toys lined up in a special […] Visit Hot Take:...
The original Marathon OSAR-D (Original Search and Rescue-Date) was simply known as the Marathon SAR-D (Search And Rescue Date), and today, it is noteworthy for being the design of many Marathon military watch dials until the company began to widely adopt using Tritium gas tubes as luminous...
Blancpain unveiled its Villeret Traditional Chinese Calendar in 2012, an extraordinarily complex watch that fuses the traditional lunisolar Chinese system, elements of the Gregorian calendar, and a moon phase. A world first, Blancpain’s masterpiece coincided with the Chinese Year of the Dragon....
With LVMH Watch Week in full swing, Hublot proves to be one of the most active houses, releasing a host of new models. I already covered new additions to the Big Bang collection, Jorg covered the Djokovic LEs, and today, I return with more news from the Classic Fusion line. These new models...
Since I moved to Geneva last May, I started trying to figure out what the city is all about. I had been visiting the lakeside town for probably 20 years, but a visitor doesn’t get to experience what a resident encounters daily. It’s hard to define Geneva. Yes, banks, watchmakers, and...
Sometimes an anniversary release isn’t actually released for the anniversary itself. Case in point: the new Big Bag Original Unico from Hublot. Last year, as readers will likely remember, Hublot focused on the 20th anniversary of the Big Bang, which launched in 2005 and began something of a wild...
In recent years LVMH Watch Week has become the unofficial first watch show of the year and 2026 proved to be no different. The slew of LVMH brands includes TAG Heuer, Bulgari, Zenith, Hublot, Tiffany & Co., Gérald Genta, Daniel Roth, and of course, Louis Vuitton. All of these brands released...
We knew this one was coming… Since TAG Heuer unveiled the Monaco Split-Seconds Chronograph in 2024, it felt inevitable that the brand’s advanced rattrapante chronograph movement would make it into the Carrera line. Now, that moment has arrived. The new TAG Heuer Carrera Split-Seconds Chronograph...
